SALES PRESENTATION
COLOMBO® SOFT SERVE FROZEN YOGURT:
Quality product manufactured by General Mills, Minneapolis, Minnesota
Ready to be used, no mixing required.
• Lowfat
• Fat Free
• Non fat and no sugar added
MARKET RECOGNITION:
• High Colombo® brand recognition
• Yogurt is a recognized healthy food
• Current market is growing for healthy food alternatives
• Excellent taste, many times confused with ice cream
• Customers prefer soft frozen product
• High nutritional standing
• Attracts additional consumers specially women, adolescents and children
• Consumers seek premium branded product
• High profit margin
• No franchise fees or royalties
FREE MARKET PROMOTION:
HIGH QUALITY PROMOTIONAL MATERIAL
• Banners
• Nutritional information
• Counter cards
• Danglers
• Consumer handout
• Flavor of the day board with flavor strips |